ARE YOU READY TO 

TAKE YOUR EVENT PLANNING BUSINESS TO THE NEXT LEVEL?

Being an event planner isn't easy but with the right tools, it can be a breeze. Through the Planner's Academy, I'll guide you through the necessary steps that will set you apart from the crowd. 

IN AN INDUSTRY THAT IS SATURATED, WHERE DO YOU BEGIN?

I UNDERSTAND THAT JUMPING INTO AN ALREADY ESTABLISHED INDUSTRY CAN BE DAUNTING. WHERE DO YOU FIND CLIENTS? HOW DO YOU PRICE YOUR WORK? WHAT DO YOU NEED TO CREATE AN AIRTIGHT CONTRACT? WHERE DO YOU BEGIN?  

IN THE PLANNER'S ACADEMY, WE START AT THE BEGINNING. YOU'LL LEARN HOW TO START FROM ZERO WEDDINGS AND ZERO EVENTS. NO SOCIAL MEDIA PRESENCE? NO PROBLEM. IF YOUR FOCUS ISN'T WEDDINGS, THAT'S PERFECTLY FINE. THE ACADEMY IS STILL FOR YOU! I'LL TEACH YOU HOW TO CREATE YOUR RESUME FOR CORPORATE EVENTS WITH MINIMAL EXPERIENCE.  

IN THE PLANNER'S ACADEMY ,YOU'LL GAIN THE KNOWLEDGE AND SKILLS NEEDED TO MAKE YOUR DREAM OF BEING A WEDDING AND EVENT PLANNER A REALITY. 

What is The Planner's Academy?

The Planner's Academy is an online school for wedding and event planners who are new to the industry. Whether you've already broken into the industry or it's your dream, this is the place for you. Don't let social media convince you that there isn't room for you. There is plenty of room for everyone. Each class is taught live which offers a unique hands-on learning experience and allows each student to ask as many questions as needed. It's time to stop talking yourself out of your dreams and take the necessary steps to make them a reality.  





   


COURSE LIST

ZERO TO EXPERIENCE REAL QUICK 

No experience? No problem. You'll learn how to build your planning resume from little to nothing.  

BUILDING A 5-STAR BRAND

Your website is your storefront, your blog is your personality. Learn the tools (canva, mailchimp, etc) that will truly represent your brand. 

CONTRACTS 

The importance of a solid contract that protects you at all angles can't be stressed enough. You'll receive an air-tight contract to begin using for your clients. 

THE ANATOMY OF A TIMELINE

The amount of details that go into producing the dream wedding that your clients hired you to create are overwhelming. I've perfected the wedding day timeline and will walk you through all of the details that will allow you to deliver every single time.  

PLANNER'S LINGO

"Tablecloths are linens but you can't call them tablecloths" and so much more. 

VENDORS AND VENDOR RELATIONSHIPS

Your clients trust you to recommend the very best vendors for their special day. If your vendors have a poor work ethic, that's a reflection on you. I'll walk you through everything to look for in the vendors you recommend, what to expect from them and how to protect yourself against unprofessional vendors. 

WHO RUN THE WORLD? SOCIAL!  

In this age of social media, your business MUST represent! Learn how to grow your social media presence on the most important platforms and show up like a BOSS. 

THE CLIENT HUNTER  

Finding clients is an overwhelming task when first starting any business. We discuss where and how to find the perfect client for you. 

BOOKING THE CLIENT 

When building your business, your planning resume may not be as solid as you'd like. Having been in this industry for 12 years, I've learned what clients are looking for in a planner. I created an initial client meeting form that is sure to display your knowledge and ultimately book the client. 

BUILDING THE WEDDING STEP-BY-STEP

Weddings are so much more than pretty flowers and matching linens. Weddings are an art and you are the artist. This class teaches you every single step that you need to build the perfect wedding and make you the planner of every couple's dreams. 

BUDGET! BUDGET! BUDGET!

Learn how to make the budget work for YOU and how to stretch even the smallest of budgets to create the magical experience your clients expect...yes, EXPECT.  

PACKAGES OR INDIVIDUAL PROPOSALS

You'll always work harder than you expect to when you begin your planning career. Creating the perfect planning package will ensure that your time is spent wisely.

Summer came into my life right when I needed her.

Being new to the industry I started with eyes wide open ready to learn as much as I could from whoever I could. Unfortunately, I left many educational platforms wanting. The info I needed wasn’t being shared. And I’m so grateful that Summer and I crossed paths. Through her mentorship I received valuable feed back on my work and ways I can strategically tweak my approach to booking and serving clients. Summer also celebrated the areas in which I am thriving, which means the world to me and confirms that I’m on the right path. Thanks to Summer I feel less alone and confused in owning my wedding business. Summer’s experience and perspective have served her and, now me, well. With the tools she gave me, I no longer feel like I’m just keeping my head above water. I now have confidence to really own my business and provide an incredible experience to my couples! -Celia, Student at The Academy

MAKING EVERY DETAIL WORK FOR YOU

Learn how even your client's wedding video can get you more business